Get Google Click Identifier (GCLID) Parameter in Pardot Forms
Store your Google Click Identifier (GCLID) in Pardot forms automatically.
Test it: open the page with your form and add ?gclid=test to its address, then send the form. The prospect in Pardot shows “test” in that field.
Ready To Use in Just a Few Steps
Follow these steps to get instant results.
- 1
Create a Pardot Field for GCLID
Set up a custom Pardot field to store the Google Click ID (GCLID) for accurate tracking.
- 2
Add Hidden Field to the Pardot Form
Mark the GCLID field as hidden and non-required in your Pardot form.
- 3
Add the Pardot Field ID
Paste the Pardot field ID (e.g., Name = GCLID Parameter, ID = gclid_parameter) into the tool.
- 4
Copy the Generated JavaScript
The script is ready as you type: copy the output.
- 5
Insert the Script in the Pardot Form
Go to the “Look and Feel” tab, select “Below Form,” open the “Source” editor, and paste the script. Is the form embedded on your website? Also paste the second script below the form’s embed code on that page.
Why Use This Free Tool
Save time and simplify your workflow.
- Speed
No Developer Needed
Generate and implement your script quickly without technical assistance, tailored to your Pardot form in seconds.
- Accuracy
Tested Results
Ensure accurate GCLID tracking in your Pardot forms – no errors.
- Tracking
Better Attribution
Use the Google Click ID to better measure ad performance.
- Integration
Made for Pardot
We built this JavaScript with Pardot in mind so you can confidently add it to your Pardot forms.
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